Archive for the 'product design' Category

Moss Pencil

“This fancy moss pencil demonstrates the emotional effect of an unconventional style. The fluffy green jacket plays with its haptic appeal. Curiously, the viewer immediately takes this pencil into his hand. Beside a comparably pleasant writing sensation the moss covering offers further ergonomic advantages. In many cases, the soft synthetic moss leads to a relaxed finger position, and the risk of pressure marks is reduced.”
– Red Dot Online

fukasawa’s ‘juice skin’

Naoto Fukasawa creates ‘Juice Skin’ and engages our full sensory perceptions at first glance. Fukasawa, one of the best known Japanese product designers, gets right to the heart of the message. Banana. Kiwi. Strawberry. The package he creates is the essence of the fruit itself, yet he still manages to twist our expectations. Subtle markings on the skin of the banana juice and the angles of the packaging evoke the sensation of holding an actual banana. Naoto Fukasawa brings fruit, and packaging to life.

fukasawa_kiwi1

photos from Designing Design, Kenya Hara